New Zealand North Island Attractions

May 10th, 2025

If you’re planning a trip to New Zealand and want to explore beyond the well-trodden paths of Rotorua and Hobbiton Village, then you’re in for a treat. The North Island of New Zealand is bursting with hidden gems and spectacular destinations that most tourists never hear about. These places offer stunning natural beauty, cultural richness, and authentic experiences without the crowds. In this comprehensive guide, I will take you through ten incredible New Zealand North Island attractions. They are off the beaten track but definitely worth including in your travel itinerary.

My name is Michael from Virtual Journeys New Zealand & Australia, and I’ve spent years exploring the North Island to uncover these amazing spots. Whether you’re a first-time visitor or a seasoned traveler, these destinations will give you a fresh perspective on New Zealand’s diverse landscapes and culture.

1. Great Barrier Island: An Off-the-Grid Paradise

Great Barrier Island is one of New Zealand’s best-kept secrets, located about 100 kilometers northeast of Auckland in the Hauraki Gulf. This island is a rocket of natural beauty, famous for its dramatic skies, unspoiled beaches, native bush, and hiking trails. It has a laid-back vibe that feels like a true escape from the hustle and bustle of modern life.

If you love stargazing, Great Barrier Island is officially recognized as a Dark Sky Sanctuary, making it one of the best places in New Zealand to admire the night sky in all its glory. Access to Great Barrier Island can be gained by a small plane flight from Auckland, which takes about 30 minutes, or via a ferry from downtown Auckland, which takes approximately four and a half hours.

Because the island is a bit more remote, planning your accommodation and activities ahead is essential. There are plenty of options ranging from cozy cottages to eco-friendly lodges. I’ve linked some great choices in the description box below to help you get started.

2. Waitakere Ranges, Piha and Muriwai Beaches: Nature’s Coastal Playground

Just 40 minutes west of Auckland, the Waitakere Ranges Regional Park offers a spectacular natural escape. This massive conservation area is home to lush native rainforests, dense bush, waterfalls, and scenic walking trails with stunning views over the Tasman Sea.

Nearby, the rugged black sand beaches of Piha and Muriwai provide some of the most iconic coastal scenery in New Zealand. Piha Beach is a world-renowned surfing spot, while Muriwai Beach offers dramatic windswept sand dunes and a spectacular gannet bird colony that is a must-see for wildlife enthusiasts.

Both these locations are easily accessible by car from Auckland, making them perfect for a day trip or an overnight getaway. I recommend renting a car through Discovery Cars, where you can find affordable local rental options. This way, you can explore the area at your own pace and soak in the natural beauty.

3. Coopers Beach, Northland: A Tranquil Seaside Gem

Tucked into Doubtless Bay in the Northland region, Coopers Beach is a peaceful and beautiful destination. I’ve visited myself and loved the long sandy shoreline lined with blooming Pohutukawa trees, which are often called the New Zealand Christmas tree for their vibrant red flowers.

Coopers Beach is about a five to six-hour drive north of Auckland, making it ideal for travelers who want to explore the subtropical Northland area. You can base yourself here and take day trips to nearby attractions such as the Waipoua Kauri Forest, Cape Reinga, and the stunning Bay of Islands.

Just minutes away lies Maunganui, a historic fishing village known for its heritage buildings and an iconic fish and chips shop overlooking the harbor—a perfect spot to enjoy a meal with views of the water.

Northland’s warm climate, rich Māori cultural heritage, and relaxed pace make it a rewarding destination for first-time travelers. For those who love the freedom of the open road, exploring Northland by campervan or motorhome is a fantastic option. Check out the rental options with DriveNow linked below.

4. Kāpia, Waitomo, and Otorohanga: A Mix of Natural Wonders and Culture

Located about three hours south of Auckland, this region offers a blend of underground adventures, natural beauty, and authentic small-town charm. Waitomo is world-famous for its enchanting glowworm caves, where you can take guided trail walks or go black water rafting through limestone formations illuminated by thousands of tiny glowworms.

If you want to dive deeper into this magical experience, I’ve done a dedicated video on the Waitomo caves, linked below for more insights.

Nearby, Otorohanga is a rural town rich in classic Kiwiana culture and home to the Otorohanga Kiwi House, a conservation-focused sanctuary where you can see live kiwi birds up close.

Further west along the coast, Kāpia is a quiet harbor town steeped in Māori history and culture. One unique activity here is digging your own hot pool on the ocean beach—just remember to visit at low tide!

For accommodations, consider glamping options around the Waitomo area for a special and memorable stay. Links for these are also provided below.

5. Kapiti Island and Southward Car Museum: Nature and Nostalgia

Just an hour’s drive north of Wellington on the lower North Island, the Kapiti Coast is home to Kapiti Island—a vital nature reserve and sanctuary for native birds and endangered species. Accessible only through approved tour operators, Kapiti Island offers self-guided walks through regenerated forest, where you might spot birds such as the tūī, kākā, and kererū.

Overnight tours are also available, providing a chance to encounter the elusive kiwi bird in its natural habitat. Staying overnight on the island is the best way to immerse yourself in this pristine environment.

Back on the mainland in nearby Paraparaumu, you’ll find the Southward Car Museum, which houses one of the Southern Hemisphere’s most extensive collections of vintage and classic vehicles. Even if you’re not a car enthusiast, the museum’s displays are fascinating and worth a visit.

6. Martinborough and Wairarapa: Wine, Food, and Relaxation

Martinborough, nestled in the heart of the Wairarapa region, is a charming wine village just an hour’s drive from Wellington. Known for boutique wineries and a laid-back atmosphere, Martinborough is at the center of New Zealand’s premier Pinot Noir producing region.

You can reach Martinborough via the scenic Rimutaka Hill route from Wellington. The town’s compact layout makes it perfect for exploring on foot or by bike, with over twenty cellar doors to sample local wines.

Besides wine tasting, Martinborough offers artisan food experiences including local markets and olive oil tastings. The nearby landscapes, such as Cape Palliser, provide beautiful scenery to complement your visit.

For the best experience, rent a bike or join a guided wine tour, which can also be organized from Wellington. Links for tours and rentals are available below.

7. New Plymouth, Taranaki Region: Coffee, Art, and Volcano Views

Located on the west coast of the North Island, New Plymouth is about a five to six-hour drive from both Auckland and Wellington. It’s a favorite spot of mine for its vibrant coffee scene and proximity to the iconic cone-shaped Mount Taranaki.

The Taranaki region is renowned for its striking natural beauty and dynamic arts scene. Mount Taranaki dominates the landscape, offering superb hiking trails in Egmont National Park suitable for all fitness levels.

New Plymouth also caters to surfers with excellent beach walks such as the Black Sand Surf Walk and the photogenic Te Rewa Rewa Bridge. The city boasts top-class attractions like the Govett-Brewster Art Gallery and vibrant street art, plus an award-winning 13-kilometer coastal walkway perfect for walking and cycling.

For accommodation, I recommend the King and Queen Hotel, located right in the heart of the city. See the link below for booking options.

8. Southern Tongariro National Park Hiking Circle: Volcano and Forest Adventures

The Southern Tongariro Hiking Circle is a rewarding alternative to the often crowded Tongariro Crossing. This network of connected trails loops through dramatic volcanic landscapes at the southern end of Tongariro National Park, offering a more intimate connection with the environment.

Access points include the towns of Ohakune National Park or Whakapapa Village, reachable by car from Taupō (about two hours) or Wellington (around five hours). Shuttle services and guided walks are available for different sections, making it manageable for independent travelers.

The hiking circle includes trails such as the Round the Mountain Track, Old Coach Road, and parts of the Tama Lakes and Mangatepopo tracks. Options range from multi-day treks to day hikes, with magnificent views of native forests, waterfalls, and volcanic features.

Before heading out, check in at the Whakapapa Visitor Centre for the latest trail information and conditions.

9. Cape Kidnappers and Hawke’s Bay Region: Coastal Wildlife and Wine

Cape Kidnappers, located on the sunny eastern coast of the North Island, is home to the world’s largest mainland gannet bird colony. Between November and April, visitors can walk, bike, or take guided tours along the beach or private farmland for close-up views of the nesting gannets.

The wider Hawke’s Bay region is internationally recognized for its award-winning wineries, particularly for full-bodied reds and elegant Chardonnay. The area also features stunning coastal landscapes, cycle trails through vineyards and orchards, and the beautiful Art Deco architecture of Napier.

Hawke’s Bay is about a five to six-hour drive from Wellington or two to three hours from Taupō and can also be accessed by domestic flights into Napier Airport. For tours and more details, see the links below.

10. East Coast Drive between Gisborne and Opotiki: A Remote and Culturally Rich Journey

The East Coast Drive along State Highway 35 between Gisborne and Opotiki is one of New Zealand’s most remote and culturally rich coastal journeys. This route offers a wide variety of scenery, Māori history, and a way of life that remains deeply authentic.

The drive begins in the city of Gisborne and winds northeast past small settlements, hills, and bays. It’s best enjoyed over two or more days to fully explore key attractions such as:

Tolaga Bay — home to the longest wharf in the Southern Hemisphere
Te Araroa — site of the world’s largest pōhutukawa tree
East Cape Lighthouse — New Zealand’s easternmost point

Along the way, you’ll encounter Māori meeting houses, churches, and intricate carvings that reflect the region’s deep cultural roots. This drive is perfect for travelers seeking an off-the-beaten-path adventure steeped in history and natural beauty.

Conclusion: Discover the Hidden Gems of New Zealand’s North Island

The North Island of New Zealand is a treasure trove of hidden gems and lesser-known attractions that offer unforgettable experiences. From the off-grid paradise of Great Barrier Island to the culturally rich East Coast Drive. These ten destinations showcase the island’s diverse landscapes, wildlife, and heritage without the crowds.

When planning your trip, consider including some of these spectacular spots to get a true sense of New Zealand’s magic beyond the typical tourist trail. Whether you prefer hiking volcanic trails, exploring native forests, wine tasting in charming villages, or discovering unique wildlife, the North Island has something for every traveler.

For detailed itineraries, rental car options, tours, and accommodation links mentioned throughout this guide, be sure to check the resources provided. Embrace the adventure and uncover the best of New Zealand North Island attractions on your next journey!